TLRC station Brunel FM have formed an agreement with Swindon Town Football Club, to provide exclusive coverage of the football club for both home and away games, with full match commentary. The three-year deal kicks off in time for the upcoming 2007/2008 season.
Helen James-Ellett, 107.7 Brunel FM Sales & Marketing Manager enthused: “This is a fantastic development for both Brunel FM and Swindon Town Football Club. The Robins are enjoying great success and Brunel FM is going from strength to strength since its launch last September. Our vision is to play a key role in the future growth and prosperity of Swindon as a town and build new business partnerships. Our continued relationship with STFC is a major step towards this”.
Martyn Starnes, S.T.F.C Acting Chief Executive commented "We are very excited at the prospect of Brunel FM joining us as our exclusive media partner with immediate effect, in preparation for the new season and beyond. They are committed to working closely with us on commentaries, news stories and commercial activities which are sure to enhance the profile of the Club and the radio station. We are confident that together we can provide our supporters and the general public in Swindon an excellent broadcasting service."
Craig Rance, 107.7 Brunel FM Programme Controller told RadioToday.co.uk: "Brunel FM is serious about serving Swindon with quality radio. Offering exclusive STFC match day commentary to our listeners galvanises that commitment. We are already receiving praise for the music we play, the local news and information we provide and our new partnership with the Club is a major boost to our sports coverage.
"This is an exciting development for Brunel FM, our plans for match day coverage are at an advanced stage and listeners can look forward to some great programmes as we follow STFC in League One next season."
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