KCFM 99.8 lights up the sky
Posted by
KCFM 99.8 lights up the sky

Hull's new radio station KCFM is lighting up a local building in an attempt to gain new listeners. The Hull Royal Infirmary agreed for the station to put its name and familiar song titles on the tall building, which overlooks a temporary fun fair.

Sarah Harrison, marketing and events manager at the station told RadioToday.co.uk: "This week Hull hosts the biggest fun fair which the HRI overlooks and so I thought it’d be a perfect marketing opportunity to get our brand seen. We managed to sweet talk the NHS to let us put the lights on the side of the building and we also put song titles on that related to the fair with a very cheesy strap-line: KCFM “It’s a great ride!”

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 0 385 11 October, 2007 Industry News 11:58 am 200710 Thursday, October 11th, 2007

Leave a Reply

Looking for something else?


Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

No related posts were found
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Student Radio Awards - November 10, 2016 at 6:00 pm (The O₂ 10 Entertainment Avenue, London, SE10 0DY, England)
BBC Gillard Awards - November 10, 2016 at 7:00 pm (Newcastle)
Audio Production Awards - November 23, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
Radio TechCon 2016 - November 28, 2016 at 10:00 am (The Arts Theatre, 6-7 Great Newport St, London WC2H 7JB)
Salon de la Radio - January 29, 2017 at 10:00 am (Paris)
Salon de la Radio - January 30, 2017 at 10:00 am (Paris)
Salon de la Radio - January 31, 2017 at 10:00 am (Paris)
More events