Virgin launch new audio service
Posted by
Virgin launch new audio service

Virgin Radio are to launch a new division to provide branded audio to clients. The move pushes Virgin into competition with production companies who provide similar services.

The Virgin Radio Audio Business division has been created to exploit the growing demand for branded content. It will offer clients a production service for unique download and podcast audio for websites and portals, as well as tailored audio streams for retail and travel networks.

The division will be headed up by the newly appointed Paul Sylvester, who joins Virgin from Global Radio, where he was Content Manager. He will report to Virgin Radio’s Programming and Marketing Director, David Lloyd.

“Radio people know better than anyone how to produce and use audio material to best effect so we will capitalise on our wealth of skills and experience in this field to diversify and open up a new revenue stream,” said Lloyd.

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 0 335 09 January, 2008 Industry News 11:11 am 20081 Wednesday, January 9th, 2008

Leave a Reply

Looking for something else?


Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

No related posts were found
RAJAR Q3 2016 - October 26, 2016 at 11:00 pm (London)
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Student Radio Awards - November 10, 2016 at 6:00 pm (The O₂ 10 Entertainment Avenue, London, SE10 0DY, England)
BBC Gillard Awards - November 10, 2016 at 7:00 pm (Newcastle)
Audio Production Awards - November 23, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
Radio TechCon 2016 - November 28, 2016 at 10:00 am (The Arts Theatre, 6-7 Great Newport St, London WC2H 7JB)
Salon de la Radio - January 29, 2017 at 10:00 am (Paris)
Salon de la Radio - January 30, 2017 at 10:00 am (Paris)
More events