Global Radio is set to push the Galaxy network in a high-profile awareness campaign, with competitions and prizes including a trip to see Kylie Minogue in Paris.
The online and on-air promotion will be backed up with a huge on-air Love Music Love March competition giving listeners the chance to win tickets to see Alicia Keys in Italy, Rhianna in Germany and the USA, Kylie in Prague and both Kanye West and Lupe Fiasco in the USA.
Prize partners include Ryanair, Pacha Ibiza, Champneys spas, Fitness First, Ministry of Sound, Umberto Giannini salons and Hed Kandi. There will also be meet and greets with Sugababes and Girls Aloud.
Love Music Love March will run exclusively across the Galaxy network.