Heart offers fashion advice
Posted by
Heart offers fashion advice

Global Radio's Heart has created a strategic partnership with an online social network to offer fashion and beauty advice to listeners visiting the station's website.

The exclusive partnership which starts immediately, will see fashion and beauty website osoyou.com supplying editorial content to Heart brand websites as part of an ongoing strategy to offer Heart listeners content in all areas of life.

The fashion website expects to raise its profile with new consumers via Heart’s target audience of 25-44 year old women. The expansion of Heart’s brand website into fashion and beauty also signifies a move to provide advertisers with a more diverse online offering, alongside radio’s traditionally effective ability to drive online traffic.

The deal was been brokered by Global Radio’s Brand Development Team.

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 0 427 18 May, 2008 Station News 4:18 pm 20085 Sunday, May 18th, 2008

Leave a Reply

Looking for something else?


Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

No related posts were found
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Student Radio Awards - November 10, 2016 at 6:00 pm (The O₂ 10 Entertainment Avenue, London, SE10 0DY, England)
BBC Gillard Awards - November 10, 2016 at 7:00 pm (Newcastle)
Audio Production Awards - November 23, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
Radio TechCon 2016 - November 28, 2016 at 10:00 am (The Arts Theatre, 6-7 Great Newport St, London WC2H 7JB)
Salon de la Radio - January 29, 2017 at 10:00 am (Paris)
Salon de la Radio - January 30, 2017 at 10:00 am (Paris)
Salon de la Radio - January 31, 2017 at 10:00 am (Paris)
More events