Global Radio has appointed the Karmarama group as the creative agents for 95.8 Capital FM and the Heart network. Karmarama’s other clients include The History Channel and Coca-Cola.
The agency’s brief will be to develop the two Global brands via promotional advertising campaigns.
Giles Pearman, Group Director of Marketing, Global Radio said: “We’re looking forward to working with Karmarama as we continue to build listener share across both stations. They have some exciting clients and we were impressed by previous projects and the results gained from them.”
Ben Bilboul, Managing Partner, Karmarama added: “Our partnership with Global Radio starts at an incredibly exciting time in the evolution of two of commercial radio’s most iconic brands.”