Orion Media gives a Million-2-1
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Orion Media gives a Million-2-1

SMS provider Million-2-1 has secured the services of BRMB, Beacon Radio, Wyvern and Mercia in a deal with the newly formed Orion Media Group.

The stations will use Million-2-1's "Dashboard" facility, which delivers text messages to the studio.

David Lloyd, Programme and Marketing Director at Orion Media added: “We believe intelligent use of SMS will help build our relationship with our audience and improve brand loyalty.”

Dawn Cooper, Commercial Manager at Million 2-1 said: "..We are delighted that Orion Media has chosen The Dashboard and we are looking forward to working together.”

UTV Radio also use Million-2-1 for their reverse auction game How Low?

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0 0 404 07 October, 2009 Station News 7:26 am 200910 Wednesday, October 7th, 2009

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