UTV's talkSPORT restructures sales teams
Posted by
UTV’s talkSPORT restructures sales teams

Sales teams at talkSPORT and Sport magazine have undergone a restructure, moving from platform based teams to agency focused ones.

The sales teams will be aligned under three Group Business Directors, Tom Kelly, Laura Wade and Iain Duffy.

talksportEach team will work to offer cross platform solutions to their agencies, covering radio, print, online and digital. talkSPORT and Sport’s sales teams were previously arranged by brands and platform, with separate teams for Sport magazine, talkSPORT and online.

The station says the restructure reflects the fact that the majority of the company’s partnerships with advertisers are now running across more than one platform and aims to offer more holistic solutions to the market.

talkSPORT’s Creative Sales team, led by Anthony Hogg, will continue to run separately, but feed expertise into each of these business units. In recent weeks they have signed significant partnerships with brands including Ford, Heinz and Dove Men+Care which are all multiple platform deals.

This restructure has been supported by office redevelopment with increased meeting room space, and dedicated digital production and filming areas to accommodate talkSPORT’s growing content business.

Calum Macaulay, Managing Director for talkSPORT and Sport magazine, said: “This restructure is a natural progression for us, reflecting our increasing multi platform business. The move allows us to broaden our reach within agencies and build strong relationships with our key customers from top to bottom.”

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 0 839 17 February, 2013 Sales & Marketing 1:07 pm 20132 Sunday, February 17th, 2013

Leave a Reply

Looking for something else?

Register

Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

Closing Date: Audio Production Awards - September 29, 2016 at 11:59 pm (Online)
The Imaging Days - October 3, 2016 at 8:00 am (Holland)
The Imaging Days - October 4, 2016 at 8:00 am (Holland)
Radiodays Ireland - October 17, 2016 at 10:00 am (Dublin)
Radiodays Ireland - October 18, 2016 at 10:00 am (Dublin)
ARIAS - Audio and Radio Industry Awards - October 19, 2016 at 6:00 pm (First Direct Arena, Leeds)
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Audio Production Awards - November 24, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
More events