Spice Girl Mel B is following in the footsteps of her former bandmate Emma Bunton by co-hosting a high profile breakfast show.
She has joined 2DayFM Sydney in a blitz of publicity yesterday, with special videos made for the announcement by station owner SCA. App users touch here to view if you can’t see it above.
She follows Spice Girl Emma Bunton who has been co-host Heart London Breakfast since January.
The new show will be presented by Merrick Watts, Sophie Monk and Jules Lund, with Mel B. RadioToday Australia reports: “It is a strong lineup individually, with a clear intention to mix in ‘funny’ and ‘entertainment’, as you would expect from the brand. Despite the individual talent however, the show will need to be cohesive as a collective on the air, and this will have been tested firmly by SCA over the past few weeks.”
Mel B said, “Get ready Australia….I AM BACK! I’m so excited to join the 2Day FM breakfast team with Sophie, Jules and Merrick in 2014. It’s going to be one hell of a ride!”
Read an interview with SCA’s Head of Content Craig Bruce here.