A new jingle package is being created for the UK’s biggest commercial radio brand, Heart.
The Global brand has been using production beds and jingles from IQ Beats, based in Seattle, since 2006. But MediaCityUK-based ReelWorld Europe has been tweeting photos and updates on Twitter this week of the package being made, including singers at a studio in London.
The change of jingle company is expected to bring a new musical logo for the brand, which has recently expanded to Wales, Scotland and the North of England.
Further details of when the package is expected to launch are unknown at this stage.
— ReelWorld Europe (@reelworldeurope) July 24, 2014