AMP Radio in Calgary has dropped the Quickhitz format it flipped to just three weeks ago.
The station says it was greeted with numerous legal threats from a variety of different directions so decided to go back to its old format.
Steve Jones, vice-president of programming, said the station went back to its original format on Tuesday. He told CBC: “We realized that in order to successfully do this we were going to face a lengthy and divisive and expensive legal process that we weren’t willing to do right now, especially when some of those would come from the very content providers we work with — they are partners in our success.”
He also said the station will attempt to work with “various stakeholders in the industry and try and bring this back at a later date.”
Quickhitz was developed by Paragon Media and JACK fm owner Sparknet Communications – and still plays on one US station after almost a year. Sparknet previously said the format could be launched in the UK by the end of the year.