Betway has signed a partnership with talkSPORT to sponsor weekend breakfast on the national station.
The online sportsbook will sponsor Georgie Bingham and Micky Quinn’s show, which airs Saturday and Sunday from 7am till 11am.
Listeners will get all the latest Betway odds from the firm’s Alan Alger and will be able to take advantage of Betway’s range of betting markets and topical specials on the weekend’s games.
Alan Alger said: “For a huge number of football supporters across the UK, talkSPORT is the first place they tune into every day for all the latest football news. We are delighted to have teamed up with the station which will give us exposure to this huge pool of sports fans.”