For the first time, UKRD’s Stray FM will be providing travel news for the upcoming Great Yorkshire Show from a helicopter.
Presenter Will Smith will report on-air from above the event, circling the area looking out for the best ways of beating the queues. Travel news will air every 15 minutes at Breakfast during the opening day.
Stray FM has teamed up with Heli-jet, the aviation company based near Leeds Bradford Airport as approx 130,000 attend the event over the three days, with over 45,000 cars expected. The station is also broadcasting live from the show at various times.
Stray FM was also in a helicopter in April this year, giving a listener the ultimate ride home.
Managing Director at Stray FM, Sarah Barry, said: “Stray FM is incredibly proud to work closely with The Great Yorkshire Show as we welcome thousands of visitors to the area. It is absolutely essential as the area’s local radio station that we help both residents and visitors to the show get from A to B as smoothly as possible with regular traffic information. Stray FM celebrates 21 years of broadcasting this year and what better way to do this than by broadcasting live from a helicopter!”
Director of the Great Yorkshire Show, Bill Cowling, said, “It is wonderful, I am absolutely delighted to hear about it, what a wonderful thing to do to help people find their way through if they don’t want to be at the show.”