New Group SPI Director for UTV stations
Victoria Thomas is joining UTV Media as Group SPI Director for their network of 13 local radio stations.
Victoria started her career in radio sales in 1994, spending five years as the National Sponsorship and Promotions Director for Bauer’s Big City Network and also three years at GMG Radio as the Head of Commercial for North and Mid Wales.
She was also the Commercial Director at Bauer’s Radio Leeds and then Dee 106.3 in Chester before joining UTV Media.
Victoria Thomas says: “I can’t wait to get started working with the team at UTV Media as it’s a great opportunity to work with some of the best local stations in the business. I know there’s a lot of talent at UTV and I look forward to take their sales teams onto the next level.”
Michael Dobson, ILR Group Sales Director for UTV Media, says: “After deciding to invest in this central role we’re thrilled to have found Victoria, who has a wealth of experience. The group is serious about SPI and maximising our revenues by offering creative and engaging content to advertisers whilst enhancing our output. I’m excited about what we can achieve via our branded content and I believe Victoria is the person to help us realise those goals.”
This is a new role for UTV Media designed to continue driving revenue for the Sponsorship, Promotions and Interactive division.