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simon bates

Bates to front Smooth ads

GMG's Smooth Radio is to use one of its presenters in a marketing campaign for the first time since going national last year. Breakfast presenter Simon Bates will feature in the bus back…

GMG: Bates is London saviour

The arrival of former Radio 1 DJ Simon Bates has had an immediate impact on turning round the fortunes of Smooth Radio in London. His arrival in January’s sparked a 39 percent rise in breakfast…