In a leaked memo to RadioToday.co.uk, we can reveal that Emap have agreed to change the name of their Preston-based ‘Big City’ radio station from Rock FM back to the old on-air name of Red Rose Radio.
Red Rose Radio launched originally in October 1982 but split frequency on June 1st 1990 to create Red Rose Gold on medium wave, and Red Rose Rock FM. The change will happen 16 years to the date as June 1st 2006 will see the return of the popular name. This is in-line with other stations in the group returning to their original names such as Radio City and Metro Radio. Managing Director Paul Jordan..
..might have had something to say about the matter if it was true. Happy April 1st!!