I am currently a Content Solutions Project Manager at Heart Berkshire. I project manage sponsorships, promotions and digital campaigns. My favourite part of the job is coming up with promotion mechanics and content. I absolutely love coming up with new ideas and hearing them on air! I also have experience in video production, writing articles and audio editing.
Working in radio has always been my passion and I would love to continue to work in the industry. I have always wanted to work in programming and so I am looking for opportunities as a producer or production assistant. However, if a sponsorship/promotion role came up then I would also be very interested.
Please click on the below links to see my previous experience and audio from campaigns I’ve worked on.
Radio has always been my passion and I would love to continue my career in radio. My goal has always been to become a radio producer however I have skills in other aspects of the business. I have various experience in the production world, I have come up with content for Global Radio which include competition mechanics which I absolutely love. Presenting my own radio show has given me experience as I would produce my own show on The Mix Radio. I have also worked in television including Big Brother as a post-production assistant which gave me experience in a live studio environment.
I have a degree in Creative Writing and Media Production where I got experience in various different aspects of the media. This ranged from writing scripts, articles, creating documentaries, films and even working at ITV News!
I have worked at Global for over three years in Bristol and Reading. I am currently a Content Solutions Project Manager, working across all brands including Heart, Smooth, Capital, Radio X, LBC and Classic FM. In my role I project manage all radio sponsorships, promotions and digital campaigns.
When project managing radio sponsorships, I often have meetings/phone calls/email exchanges with clients to discuss their sponsorship tag schedule and what areas of the business they want to advertise. I will then speak to our radio producer who will write the tags, get them voiced and produced. I’m very interested in this side of things, as I love to write and edit audio. Recently I have been helping the radio producer write and produce the sponsorship tags. Some of which have been put on Heart Berkshire.
The promotion side of my job is the part I enjoy most. I thrive in idea creation for promotion mechanics which go across Heart Breakfast and Heart Drive. We brainstorm ideas with the programming team and then take it to the client. I will attach an audio example to this email which show my ideas being put into action. One of my favourite ideas was for Veg Fest UK. We played songs which had misheard lyrics, they all sounded like a fruit or vegetable! Listeners had to guess which fruit or vegetable it sounded like. I have also written promotional trails and have worked with our managing editor to perfect them.
I have also project managed events, which I have really enjoyed. The event that I am most proud of was for Bristol Shopping Quarter, which I also came up with. We ran a promotion called ‘Unlock the Box’. I worked with a company called ‘The Clear Idea’ and hired a large perspex box which I filled with £5,000 worth of prizes. Listeners and the public had to enter various competitions to win a code to unlock the box. All of the code winners had to come to the main event, put their code in the box, and if it was correct they won the whole lot! This promotion was very complex as there were various entry points. These were on the Heart breakfast show, Heart drive show, Heart website and a text entry on the box.
The digital products that I project manage range from the following: social media management, website design, homepage takeovers, online display adverts/video, DAX, solus emails, newsletter pods and newsletter banners. I work very closely with clients about the wording and design of everything that goes out to our listeners. I have also been trained to design online display adverts on Local Stars which I really enjoy.
I also worked at the Capital Jingle Bell Ball in the artist liaison team looking after Taylor Swift, which was very exciting! Previously I worked as a Marketing Executive at a company called Tinc, who make quirky stationary. I used to write and send out e-shots to all of the mailing list (20,000+), wrote social media posts and created video content for their YouTube channel. I also organised press and influencer evenings when a new shop opened. I really enjoyed running Tinc’s social media accounts and worked across Facebook, Twitter, Instagram, Pinterest and YouTube. It was great to create new content every day and interact with their followers.
Here is an example of a video I created for the Heart Bristol breakfast show for a ‘win a wedding’ promotion. We posted this video on our Heart Facebook page which I filmed and edited.
If you have any further questions, please let me know. I would love to hear from you soon when a role comes up that you think might be relevant.