New Swindon station goes live
Posted by
New Swindon station goes live

TLRC-owned 107.7 Brunel FM has launched this morning, with Beautiful Day by U2, chosen by a lucky listener. The station started life as one of four bidders for the Swindon licence, winning the application exactly 12 months ago as Now FM, promising local news, information and issues relevant to life today in the Swindon area and featuring the best music from the past four decades and today.

Although the station is fully owned by The Local Radio Company, Brunel FM is not taking on the current group sound, so no Music Fun Life or group playlist. Instead, a playlist which has been created for the Swindon market, plus a station imaging package which is said to reflect the new sound of the group in the coming weeks.

Station jingles have been produced by On The Sly, whilst station imaging including voice-overs by Emma Clarke, have been created in house by TLRC's Production Unit. You can hear examples, and an interview with Station Manager Martin Mumford about the launch of the station in the September edition of The Radio Today Show. (out soon).

Meanwhile, click here to download the station launch.

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 0 356 02 September, 2006 Industry News 10:01 am 20069 Saturday, September 2nd, 2006

Leave a Reply

Looking for something else?


Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

No related posts were found
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Student Radio Awards - November 10, 2016 at 6:00 pm (The O₂ 10 Entertainment Avenue, London, SE10 0DY, England)
BBC Gillard Awards - November 10, 2016 at 7:00 pm (Newcastle)
Audio Production Awards - November 23, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
Radio TechCon 2016 - November 28, 2016 at 10:00 am (The Arts Theatre, 6-7 Great Newport St, London WC2H 7JB)
Salon de la Radio - January 29, 2017 at 10:00 am (Paris)
Salon de la Radio - January 30, 2017 at 10:00 am (Paris)
Salon de la Radio - January 31, 2017 at 10:00 am (Paris)
More events