Imagine being presented with a graph containing exact audience figures for every listener every day – along with a tick next to the features your listeners enjoyed. That's the idea behind Radio POP.
Radio POP is a new website from BBC Radio Labs. It's a prototype social networking site which allows users to register, join up with friends, and only listen to BBC Radio via its user interface.
The result is accurate listening data, available instantly in the studio, in the boardroom or at the next shareholders meeting (should commercial radio catch on to the idea, of course).
The site also displays a live 'newsfeed' of data such as [i]Robert listened to The World Today on BBC World Service 1 minute ago[/i], and [i]Jonathan listened to The Midnight News on BBC Radio 4[/i]. Future plans for the site are to integrate the service into the BBC iPlayer, but at the moment makes no guarantees about its future, reliability or performance.
Visit the site by clicking [link=http://radiopop.co.uk]here[/link].