Absolute goes back to front
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Absolute goes back to front

Absolute Radio is moving breakfast to drive, and drive to breakfast in a bid to promote the new film, The Curious Case of Benjamin Button.

In the movie, starring Brad Pitt and Cate Blanchett, a man is born in his eighties and ages backwards, giving Absolute Radio the perfect excuse to start the day with the drive show, and end it on breakfast.

The upside-down change is for one day only, Friday 6th Feb, the release date of the film. It also includes the 80s Hour at 4pm instead of 10am, with Nick Jackson and Russ Williams also swapping places.

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 0 315 06 February, 2009 Station News 2:00 am 20092 Friday, February 6th, 2009

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