Signal kicks off Stoke commentary deal
Posted by
Signal kicks off Stoke commentary deal

UTV Media’s Signal Radio has done a deal to broadcast full match commentary on all Stoke City’s matches at home and away this season.

The games will air on Signal 1, and started with yesterday afternoon’s home fixture against Chelsea.

Signal will be ‘Official Commercial Commentary Partner’ of the club and will also work closely with the Potters on other initiatives within the local community. It’s understood BBC Radio Stoke will continue to do commentary on the matches as well.

The club’s Head of Commercial Andrew Billingham said: “We are delighted to have reached an agreement over commentary rights which compliments our long term relationship with BBC Radio Stoke. An important aspect of the club’s progress over the past few years has been the increase in the number of families and young people who now follow the club. Twenty five per cent of Season Tickets holders are under the age of 21 and another twenty per cent are female and this new partnership really does support our strategic growth objectives for the future.”

Signal Radio’s Station Director Iain Fowler added: “We’re really pleased to secure this full commentary partnership. We believe this investment into sport content on Signal Radio is an important part of our audience growth strategy. The relationship with the Football Club is much more than just a commentary rights agreement, it’s a partnership. We also plan to work with the Club throughout this season on a number of key initiatives.”

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 Comments Off 705 15 August, 2011 Station News 11:05 am 20118 Monday, August 15th, 2011

Looking for something else?


Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

RAJAR Q3 2016 - October 26, 2016 at 11:00 pm (London)
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Student Radio Awards - November 10, 2016 at 6:00 pm (The O₂ 10 Entertainment Avenue, London, SE10 0DY, England)
BBC Gillard Awards - November 10, 2016 at 7:00 pm (Newcastle)
Audio Production Awards - November 23, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
Radio TechCon 2016 - November 28, 2016 at 10:00 am (The Arts Theatre, 6-7 Great Newport St, London WC2H 7JB)
Salon de la Radio - January 29, 2017 at 10:00 am (Paris)
Salon de la Radio - January 30, 2017 at 10:00 am (Paris)
More events