Our new Minister of State for Digital and Culture Matt Hancock has pressed the official button to activate the new DAB multiplex in Suffolk.
Hancock, who is also the MP for West Suffolk, was at a special event at Ixworth CEVC Primary School near Bury St. Edmunds this morning along with representatives from local stations.
The event signalled the launch of four new digital radio transmitters providing BBC Radio Suffolk, Heart East Anglia, Smooth, Fun Kids, Chris Country, and a brand new station for the county, Suffolk 1st.
The countdown and switch on moment was broadcast from the school live across the county to listeners on BBC Radio Suffolk.
Rt Hon Matt Hancock MP said: “It’s great to see the continued rollout of DAB digital radio across the UK. Suffolk is served by a good variety of local stations, and I’m delighted that a further 425,000 listeners across Suffolk will now be able to hear these important and well-loved stations on digital radio.”
Getting ready for the big Suffolk DAB switch-on. Surrounded by logo'd vehicles! pic.twitter.com/uZ4WL7MZSX
— Chris Stevens (@chrisukstevens) October 7, 2016
We’ve got some quotes from the radio station operators to share with you below too.
Peter Cook, Editor, BBC Radio Suffolk, said: “This is wonderful news. We’ve waited a long time for local DAB to reach Suffolk and now it’s here it means there’s one more way that listeners can tune into our local presenters, delivering the news, sport and fun that they love.”
Adam Newstead, Managing Editor, Heart East Anglia, said: “Heart is the nation’s most popular commercial radio station and we are looking forward to bringing listeners in Suffolk more feel-good music on DAB digital radio.”
Michael Betton, CEO, LincsFM, said: “We are delighted to be launching Suffolk First, a brand new station for Suffolk’s listeners, bringing them a mixture of country and contemporary music as well as local information for the county.”
Chris Stevens, Founder, Chris Country Radio, said: “I’m absolutely thrilled to add Suffolk to the growing list of places in the UK that can now enjoy Chis Country’s 24-hour mix of American and British country music on DAB digital radio.”
Matt Deegan, Creative Director, Fun Kids, said: “Today’s news means that kids across Suffolk will be able to tune into their only dedicated radio station – Fun Kids – and what better place to switch-on the new digital transmitters in Suffolk than Ixworth Primary School.”
Gregory Watson, Managing Director, MuxCo Suffolk, said: “I am delighted that we have been able to bring local DAB digital radio to Suffolk. We’re proud of our role in expanding local DAB coverage and enabling new radio services to serve the county.”
Ford Ennals, CEO, Digital Radio UK, said: “Suffolk has a great variety of local digital stations so it’s great news that a further 425,000 listeners will now be able to enjoy all their favourite local stations on DAB digital radio for the first time, as well as new stations broadening choice.”
On the top photo above are:
Adults (left to right):
Sean Dunderdale, Lincs FM
Matt Deegan, MuxCo
Richard Lyon, Lincs FM
Sean Thorne, Fun Kids
Minister Matt Hancock MP
Adam Newstead, Heart Suffolk
Pip Whiteside, Ixworth CEVC Primary School
Chris Stevens, Chris Country
Luke Deal, BBC Suffolk
Ford Ennals, Digital Radio UK
Robert Hughes, Hughes Electricals
Children (left to right):