The Emap Kiss Radio Network is going back to basics by partnering with The Prince's Trust to help the charity reach young people who want to improve their local communities.
All three Kiss stations will promote The Prince’s Trust Group Awards on air and online, to encourage young people to apply for a share of the £2.7 million on offer for community projects.
The initiative marks the start of a planned longterm commitment between Kiss and The Prince’s Trust.
Andy Roberts, Kiss Group Programme Director, said: “Kiss came up through the community and our activity and connections to today's community are integral to everything we do. The Group Awards are a great opportunity for us to support our young listeners and will also give the Kiss DJs and off air teams the chance to get involved and help change things on the ground where it really matters.”
Carol Homden, Commercial Director of The Prince's Trust comments: “We are delighted that Kiss is on board to help promote our Group Awards. These cash sums will help young people bring to life these ideas for a better community and great sense of achievement.”
Young people aged between 14 and 25, who have been long-term unemployed, in care, in trouble with the law or underachieving in school, can apply for up to £5000 to bring their ideas to life with The Prince’s Trust Group Awards.
It could be anything from a fashion show for local designers to a mobile music studio or a sports science course.
The benefits of the programme are financial assistance, ongoing support, guidance and access to specialist advice. On completion of the project The Trust will help young people back into education, training and employment.
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