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Pleasurable role for Central Radio

UTV Radio have hired Paula Davies as sales director for the up and coming 106.5 Central Radio, which will shortly be broadcasting to the Preston, Chorley and Leyland areas.

Davies joins from Pleasure Beach Blackpool, one of Britain’s top tourist attractions, where she was head of sales.

She has previously spent seven years at 106.5 Central Radio’s sister station, 96.5 Radio Wave in Blackpool as sales director.

Mike Baker, senior station director, said: “Paula is a strong and confident sales director and I am delighted that we have been able to secure someone of her calibre at 106.5 Central Radio."

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