Refreshed sound for The Hits
Digital station The Hits Radio is getting a refreshed logo and station imaging, and a new line-up including a weekday breakfast show with James Everton.
Other changes include an extra hour on the You Call The Hits request show with Chris Younie, an updated Saturday night 'Weekend Kick Start' with Danny Mylo and a new show with Graeme Smith on Sunday nights.
Owners Bauer say joint promotions and content-sharing with the group's music and lifestyle magazines will further strengthen the station. The Hits is taking part in the group-wide Katy Perry special later this week and there'll also be a Katy B takeover and a special week of shows hosted by group The Wanted.
Ric Blaxill, Music and Content Director for Bauer, told RadioToday.co.uk: "April is a really exciting time for The Hits Radio, with Katy Perry, Katy B and The Wanted exclusives. The Hits is characterised by the connection our listeners make with the station's music and our commitment to playing more hit music than any other station. These changes will ensure we continue to deliver the great hit music the station is famous for developing the station’s targeted entertainment programming, and broadening its appeal."