As autumn begins Global has put Heart Xmas on the national Sound Digital DAB radio platform.
The station is playing Christmas music 24/7 across the UK three months ahead of Christmas Day.
Already heard this morning: Mariah Carey’s ‘All I Want for Christmas Is You’, Wham!’s ‘Last Christmas’, Chris Rea’s ‘Driving Home For Christmas’ and Band Aid’s ‘Do They Know It’s Christmas?’
Andy Everett, Managing Editor of Heart says: “This year we’ve decided to bring back our much-loved festive station, Heart Xmas, earlier than ever before. Every year, Heart listeners get in touch earlier and earlier to request their favourite festive tunes, so we wanted to get into the Christmas spirit here at Heart Xmas with three full months of non-stop festive feel-good!”
Heart Xmas is broadcasting using DAB+ at 32 kbit/s on SDL, and has also been spotted on the Norfolk and Kent multiplexes.