An AI version of Fleur East is hosting the Halloween edition of the Hits Radio Breakfast Show today alongside James Barr and producer Matt Haslam.
AI Fleur is interacting with her co-hosts and having a chat on air with Fleur’s real life husband Marcel as well as her Mum. She’ll also be interacting with listeners, as all of the usual show features, including Useless, will still be happening.
Speaking before the show, Fleur East said: “So this Halloween is going to be a trick and a treat for me. A treat thanks to an unexpected lie-in on Tuesday morning but a horrible trick that I’m being replaced on my Hits Radio Breakfast Show by AI Fleur!
“We’re all a bit spooked by AI but I think my co-hosts will be grateful to have me back in the hot seat as soon as possible – AI Fleur is no replacement for the real thing!’
Hits Radio Programme Director Paul Gerrard added: ‘We all know there’s a lot of buzz around AI at the moment and what’s more frightening at Halloween than waking up to an AI radio presenter!
“We’re pretty confident this will just be a one off at Hits Radio and look forward to having the genuine, human version of Fleur back tomorrow morning from 6am.”