Bauer has launched Greatest Hits Love with Martin Kemp and his wife Shirlie.
Singer and presenter Martin, who also hosts a Friday evening show on Greatest Hits Radio, is joined by Shirlie to host the new digital radio station.
Launching on Valentine’s Day, the new love station is exclusively available on Greatest Hits Radio Premium.
Martin and Shirlie said: “Music has obviously always been a huge part of our relationship and it’s been a joy to hear some of our favourite love songs all over again and share them with Greatest Hits Love listeners.
“It’s bought back some wonderful memories and sparked some romantic reminiscences which we’ve both really enjoyed!”
Greatest Hits Radio Love will play love songs of the 70s, 80s and 90s and as a special Valentine’s Day offer, listeners can sign up for a 90-day trial of Greatest Hits Radio Premium to enjoy ad break free listening.