A new radio station using the name Atlantic 252 is set to launch on DAB.
The station has a modern version of the original Atlantic 252 logo and will commence broadcasting at 8am on June 24th, 2024.
Whilst the people behind the revival want to remain anonymous, the station voice-over will be Jim Merkel, who was the voice behind the original station.
Jim tells us: “Atlantic 252 is vastly different from the majority of stations I voiced. I call it “stationality” like personality. The vibe and feel of the station was exciting, up tempo, and catchy.
“I’ve voiced radio stations around the globe, most of which are here in the US. Atlantic 252 did things differently. While so many stations had a “sterilized” or “homogenized” feel to them, Atlantic 252 had a sound to it all on its own.
“To be back as the signature voice on Atlantic 252 is a dream, and allows me to create some of those same magical moments that Atlantic 252 was known for!”
Atlantic 252 won’t be on 252 LW, but in certain areas of the North West on DAB, including Stockport, Bury, Bolton, Tameside, Rochdale and Oldham with plans to expand across the UK and Ireland as the year rolls on.
Presenters will be added next year, according to a press release.
The station says: “The comeback is aimed at the 40+ crowd – those busy parents who deserve a break and professionals who crave a little escape down memory lane. But hey, we’re also here to win over a new generation who missed out on our original run but are ready to fall in love with our nostalgic vibes.
“So, mark your calendars, set your alarms, and get ready to relive the magic. Atlantic 252 is back, bringing the beat that shaped a generation and setting the stage for a whole new chapter in radio history. It’s time to turn up the volume and let the good times roll!”