LBC has launched a new app that allows users to personalise their news experience and choose which topics matter most to them.
The app, launched today, brings together breaking news, analysis, opinion, video and radio content from across the UK and beyond, all in one place.
It will work in addition to Global Player, until now the official app of LBC.
Users can select their preferred news categories, including UK and world news, politics, business, sport, entertainment and science.
It is free to download and offers access to live LBC radio, with pause and rewind features, as well as Global’s full podcast range.
A section called LBC Opinion features views from key UK and international figures alongside LBC’s presenters and journalists.
Tom Cheal, LBC’s Senior Managing Editor, said: “LBC is trusted by millions across the UK, providing breaking news, opinion and informed debate. Thanks to significant investment from Global, the launch of our all-new app is a game-changer for our audience and marks a major evolution for LBC as the UK’s leading commercial news talk brand.
“With our users firmly in control, we are excited to deliver the latest news, big stories of the day and our world-class content and video directly into their hands, in the way they want it.”