Pulse 104.4, a community radio station in Cheddar, Somerset, is joining the local DAB multiplex in addition to its FM licence.
The station will join DAB in mono at 64kbps after Ofcom approved the addition of Pulse effective from today, December 1st. An announcement was made on-air at 8:30 this morning about the move. “We just need to switch it on. We were hoping to do that this morning but we’re just waiting for some engineers in London” the station said, also announcing a new logo and new jingles.
Mark Carney CEO said: “It is with great pride that today we are able to announce the launch of our DAB service for residents of both Somerset and North Somerset. Pulse is the ONLY local independent radio station broadcasting on the Somerset multiplexes something we are very proud of.
I am pleased to say that most of our presenters live within our broadcast region and will be providing local information of which residents can relate, something that is unfortunately slowly being eroded across sections of the industry.
The Board of Directors and the entire team here at Pulse are very proud of our achievements to date which will be of great benefit of the whole region.”
Muxco Somerset already carries the programmes of Heart, Capital and Smooth at 112kbps stereo, plus BBC Somerset at 128kbps stereo and Triple Hits at 96kbps mono.
“We’re hoping by Wednesday we’ll be on DAB” this station added.