Fun Kids partners with Amazon for Kid Skills

The first Alexa skills built specifically for kids are now live in the UK and the children’s radio station Fun Kids is a launch partner.

Amazon’s new Kid Skills give parents a layer of control over how their children use the Amazon Echo range of smart speakers, whitelisting and promoting approved apps.

Joining Fun Kids is content from The Beano, Duplo and Pac Man.

David Madelin, CTO at Fun Kids told RadioToday: “We want kids and families to be able to discover Fun Kids on all of their devices. We’re excited to have worked with Amazon to get this ready for the launch of Kid Skills and look forward to adding more features over the coming weeks.”

Fun Kids listeners can stream the radio station and ask Alexa questions about what’s currently playing on-air.

For any families who’ve enabled Kid Skills the request to “Play Fun Kids” will be delivered directly by the skill, rather than using a third party aggregator like TuneIn.

Dave continues: “It’s important that we own the relationship with our listeners so we can deliver them a great product, but also to ensure we’re looking after children’s digital data, especially as new legislation comes into force this month.”

Link to the skill here.