Bauer Media have secured a deal to promote Ben and Jerry's Sundae on the Common Festival for the in:DEMAND show, networked across Bauer's 19 Big City stations.
The campaign kicks off this week with an on air ticket giveaway and will be supported by in:DEMAND presenter Romeo recording exclusive interviews and band content from the festival, including the Human League and Teenage Fanclub.
Ben and Jerry’s Sundae on the Common Festival takes place on 25-26th July in London.
