talkSPORT does another deal with TuneIn

talkSPORT and the radio app & website TuneIn are to bring live Barclays Premier League games to fans outside Europe for free.

A multi-year agreement gives TuneIn users easy access to talkSPORT Live’s full commentary of all 380 Barclays Premier League games per season along with key FA Cup matches. The games will be available free of charge to anyone outside of the European Economic Area with an Internet connection through the TuneIn service.

Scott Taunton, CEO, talkSPORT said: “The Barclays Premier League has a huge global following and we’ve seen huge audiences for our content from the USA to Malaysia, with the USA as our number one market for traffic. TuneIn are a natural partner for us and I’m delighted to be working with them.”

“Our vision at TuneIn is to bring all the world’s audio to everyone so they can instantly connect with the sports, music and news that inspires them,” said John Donham, CEO of TuneIn. “Now, for the first time, soccer fans from around the world can listen to all the action without missing a play. We believe everyone should be able to enjoy this premium programming for free, so every game, story and interview will be streamed at no cost across all of our products.”

talkSPORT Live was launched by talkSPORT in August 2012 to give fans outside Europe access to live and on-demand commentary of every Barclays Premier League match. This new service forms part of a wider international strategy which saw talkSPORT agree to a deal with the Premier League for an exclusive package of international audio broadcasting rights.

The UTV Media station became a TuneIn content partner in February 2012, offering featured content via the app.

Posted on Friday, October 19th, 2012 at 9:32 am by RadioToday UK

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