talkSPORT does deal with Triple M Digital
Triple M Classic Rock Digital in Australia is to broadcast talkSPORT’s Barclays Premier League commentary.
The digital station will commence coverage this week with Manchester Utd v Manchester City, and will be available on DAB in Sydney, Melbourne, Brisbane and Adelaide; through the free Triple M app for smartphones and online.
Mike Fitzpatrick, Content Director, Triple M said: “Triple M’s Sporting DNA grows stronger with BPL & FA Cup added to our world class AFL & NRL coverage. With so much excitement around Football leading into the World Cup, to deliver Australian Football fans the final games of Barclays Premier League & FA Cup on Triple M Classic Rock Digital is an opportunity too good to miss.”
Jimmy Buckland, Director of Strategy, talkSPORT said: “We’re set for a fantastic climax to the Barclays Premier League season and thanks to this tie up with Triple M, Australian fans won’t miss a second of the action. With 2014 FIFA World Cup also just around the corner it’s also a great opportunity to hear how some of the world’s top players are shaping up for Brazil.”
Earlier this year talkSPORT announced that it had appointed sports marketing agency TSA to distribute audio rights across selected markets in the Asia and Pacific region.