BBC Radio 1 launches video channel on iPlayer
Exclusive content and a weekly round-up will be the main attraction to BBC Radio 1’s new channel on BBC iPlayer from today.
The station will use lots of content previously uploaded to YouTube, plus a new 15 minute weekly programme called ICYMI (In Case You Missed It) hosted by Chris Stark, plus the ‘Official Chart Bite’ – featuring an update of the top 10 in Radio 1’s Official Chart.
It will also have a range of on-demand programmes including interviews, Live Lounge performances, documentaries and big visual moments from the station.
Talking about Radio 1’s section on BBC iPlayer, Ben Cooper, Controller, Radio 1 and 1Xtra says: “If you love music, if you love star studded interviews, then you will love Radio 1’s new programmes. I can’t wait for us to represent visually the energy and diversity of young people’s culture in UK society.”
Launch programmes include a three track Live Lounge performance and exclusive interview from Royal Blood, a three track Live Lounge performance from Taylor Swift – also featuring an exclusive interview, the rarely seen 2011 Live Lounge special from Adele – featuring six tracks from the archive and a collection of three programmes from Radio 1’s Teen Awards – including Dan and Phil’s round-up of the event.
The BBC Trust approved the move just last week, saying: “Younger people are a key and sometimes hard to reach audience for the BBC and other broadcasters, and we agree that this plan will help the BBC to reach them.”
Photo is Ben Cooper in the Radio 1 gallery.