Graeme McKellar, previously with GMG Radio for eight years, has joined Bauer as Head of Creative at Radio Clyde.
The move come following the recent appointment of John Paul Hughes to the newly created role of Group Head of Creative across Bauer’s ‘City Network’.
Commenting on his appointment, Graeme McKellar said: “I’m thrilled to be offered this position and to be part of such a strong team. My role will involve working closely with our clients to create bespoke advertising strategies specific to their individual needs. We are a one-stop-shop for our clients, working with them from day one right through to implementation, whether on radio, online, in print, or elsewhere.
“This is an exciting time to be working in the creative advertising space. The boundaries are continually being pushed and we want to help our clients navigate the new opportunities available to them.”
John-Paul Hughes adds: “This is an exciting time for the Creative team here at Bauer. We are very pleased to welcome Graeme into the fold. He is an excellent addition who will further strengthen our creative and commercial offerings.
“This appointment illustrates our commitment to providing holistic cross-media creative offerings. Our aim is to produce memorable campaigns for clients across traditional radio, TV and print advertising, extending into the digital world as well as the great outdoors, with all the expertise provided under one roof.
“On behalf of the whole team here at Bauer we offer our congratulations to Graeme and look forward to his innovative input into the Creative team.”