BBC launches app for customised content
The brand new BBC+ app is available to download, giving users the ability to choose their favourite content.
But whilst most of the programming is for television, there is a single option to include ‘iPlayer Radio picks’ as part of the content mix.
BBC+ is available free for iOS and Android devices and users need to create an account to use it.
Clare Hudson, Executive Editor of Homepage and BBC+, says: “By making BBC+ customisable, we are able to give users more relevant things to read, watch and listen to from across the BBC. This means you can use your spare moments well because once you’ve caught up on the day’s main events, you can browse articles from across the BBC on topics you’ve chosen yourself. It’s also an easy way to discover things you weren’t expecting to find, as everything is brought together in one simple app.”
Paul Owen, Head of Product, Homepage and BBC+, says: “As 7 million people have signed up to myBBC, we are increasingly able to provide them with more of what they love based on what they’ve told us. BBC+ is a key part of the journey towards achieving a much more personal BBC, and truly brings topical information from across the whole organisation to your pocket, ready for you to access at your convenience. This is just the start for us, and over time the app will evolve and add new features based on user feedback.”