British audio brand VQ has invested a six figure sum in its digital radio manufacturing facility.
The company, which now has Digital Tick status for its current range of radios, is also demonstrating its long term commitment to the DAB platform and its products by offering a three year warranty as standard.
During a statement made at Digital Radio UK’s summer reception, hosted at Global, James Royston, Marketing Director, confirmed “The Digital Tick applies to all our current models; Blighty, Christie, Hepburn Mk II, Retro Mini and Retro Mk II. As a premium British brand we’ve been consistent supporters of the Digital Tick mark and, with the launch of 18 new Digital radio stations this spring, now is the right time to announce our adoption of the mark.”
During the statement, he also announced the opening of a new manufacturing facility confirming “A six figure investment has been made in our own facility which gives us a unique opportunity to have complete control over products – from first design sketch to a consumer’s home.”
Completing a trio of announcements at the event it was also confirmed that VQ would, by the end of the year, have finalised a planned move from a standard one year warranty for consumers to a comprehensive three year offering.
James commented “in line with our commitment to the digital tick and the successful launch of our own manufacturing facility, quality is at the core of everything we do. It’s therefore only natural we share that commitment with consumers by offering a three year warranty which we look forward to launching before the end of 2016.”
The Digital Tick is administered by Digital Radio UK and is a guarantee of quality and offers consumer assurances that products are “future ready” ahead of any radio switchover.