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Beats Bakery

Ignite Jingles rebrands Swiss radio station James FM

MediaCityUK-based imaging company Ignite Jingles has resung its Smooth Radio UK jingle package for James FM in Switzerland.

The station, which broadcasts to Central Switzerland on DAB Digital Radio with the positioning statement Good Times Only, had every cut from Ignite’s Smooth Radio jingle package sung, along with new liners, sweepers and news elements.

Andre Sidler, CEO of James FM, says “The new layout complements our premium brand and underlines our claim to become the leading music station in Switzerland.”

Chris Stevens at Ignite Jingles said “Working with James FM has been a pleasure – Andre and the team play beautiful music in a beautiful country, and we’re delighted that they chose Ignite to refresh the station branding for 2019.”

Ignite Jingles has recently created jingles for other stations in Europe including Record FM Portugal, Plus FM Greece and School Radio in France.

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