Whisper has appointed Chris Hatton as Strategic Sales Director as it looks to grow revenue across international markets.
Chris joins with more than 20 years’ experience in commercial roles at Apple, Google, YouTube and Amazon, with the company saying the appointment supports its plans across AI and data technology.
He will report into Whisper’s Senior Leadership Team and work with regional general managers, the Chief Partnership Officer and the company’s managing directors.
His brief covers global sales strategy, with a focus on creating new commercial opportunities across sport, branded entertainment, gaming and unscripted formats.
Chris previously helped establish Amazon Advertising’s global Gaming and Esports Sponsorships business. He has also worked as Head of Global Strategic Partnerships for YouTube Spaces Studios, overseeing strategy for 10 studios worldwide.
Mark Cole, Whisper Chief Growth Officer, said Chris’s experience at Amazon, Apple and Google would be “invaluable” as the company accelerates its global expansion.
Chris said: “The biggest opportunities in our industry lie at the convergence of premium sport, entertainment, and emerging technology.”
