Jazz FM goes national on DAB
For the first time in its history, Jazz FM is now broadcasting nationally using capacity on Digital One.
The station is now available to a potential audience of over 50 million people, and adds another welcomed specialist music channel to the national DAB multiplex.
Digital One now has 13 radio stations operating across England, Scotland and Wales, including Absolute 80s,90s, Amazing Radio, BFBS and UCB UK.
“Today Jazz FM is more than just a radio station,” says Jazz FM’s Chief Exec Richard Wheatly. “Jazz FM is very much a lifestyle."
He continued: "It was our goal to broadcast Jazz FM to a national audience. Digital One provides the perfect solution to reach our core audience across the UK."
The station currently has a weekly reach of 448,000 people on various regional multiplexes including London and the Northwest, where it was previously available on FM before being bought byand transformed in to Smooth Radio.
Ironically, both Smooth and Jazz are now available as national stations.
“I’ve been presenting on Jazz FM for nearly 20 years since it first launched,” says Helen Mayhew. “It has always been our aspiration to be national and I am delighted to be with the station to see it realise that ambition.”(C) RadioToday