Twitter was the place to be this morning as Magic Breakfast presenter Neil Fox tweeted his feelings about Radio 1’s Breakfast host Nick Grimshaw.
Neil called 28 year old Nick a “#totalnob” for saying Robbie Williams is too old and irrelevant to Radio 1’s audience – which is aimed at 15-29 year olds.
Reports say Robbie’s new single Candy was left off the A list at Radio 1 because they felt that it was too old for the station’s demographic, whilst new acts such as One Direction and Calvin Harris are on heavy rotation.
Neil Fox thinks the decision “smacks of desperations” and will backfire on them.
He told RadioToday.co.uk: “I’m not the voice of youth but Radio 1 are crazy for saying they’re not playing his new song. He’ll still be popular when One Direction have split up.
“I know Ben Cooper – he used to produce my Drive show on Capital – but he needs to work out if Radio 1 is a pop station or not.”
The debate started when Radio 1 said they are not playing Robbie, and Nick Grimshaw confirmed it to 5 News: “I don’t know if he’s now for a Radio 1 audience. I’ve never listened to a Robbie Williams song, but I really like him.
“To 13 and 14-year-olds, he’s not relevant. They’ve got One Direction. I liked Take That when I was little, but I’m not little anymore.”
A spokesperson for Radio 1 says: “We don’t ban songs. We playlist songs that are relevant to our young audience.”
We asked Neil about his tweets this morning. He said: “I don’t know Nick I’m sure he’s a nice guy but it will be interesting to see how long he lasts now his honeymoon period is over”.
Here’s the initial tweet:
Which was followed up an hour later after 35 re-tweets