The team behind MKFM community radio in Milton Keynes is launching two new radio stations later this year.
The Beat will launch regionally playing 90s, 00s and now music with content for 25 to 44 year olds whilst a new online MKFM branded service will play a wider range of music and will become the home of new talent.
Darren Dorrington, Managing Director at The Beat told RadioToday: “Following the launch of MKFM on 106.3FM during September 2015, our next step is to separate our FM and DAB output and offer something unique for the region on DAB whilst continuing to offer a truly local radio station for Milton Keynes on FM.”
“We’re looking to expand the success of MKFM across the region, we had always planned to launch The Beat at some point when we trademarked the brand in 2013 and we’re now excited to be able to launch the service.”
The Beat’s mission will be to cram as much music in each hour as possible. The station is expected to carry original programming in addition to syndicated shows including Ear Candy with Chris Brookes and All The Hits with Pat Sharp. The station has already trialled a new Sunday Chart Show hosted by Mikey Faulkner and Libby Walker on MKFM.
The new services are expected to launch this spring.