ReelWorld rebrands Dutch station Radio Veronica
Dutch broadcaster Radio Veronica has launched a new custom jingle package created by the team at ReelWorld at MediaCityUK.
The pop-rock radio station recently went through a series of changes to both its line-up and its playlist so ordered 16 new custom themes to signify the change.
The jingle package features real guitars, bass and drums, with one theme featuring a Talkbox, as used by Bon Jovi, to add to the musical palette.
Chris Hartgers and Guido Sprenger, Imaging Managers at Radio Veronica: “These new jingles really sound amazing on-air – the real instruments throughout the package bring the themes to life. We worked closely with the team at ReelWorld to make sure that everything was exactly as we wanted and we’re delighted with the result.”
ReelWorld Managing Director Anthony Gay: “We were honoured to be invited to work on the new sound of Radio Veronica. This package is the real deal, with the live instruments really bringing the themes to life.