Germany’s bigFM has taken delivery of a new set of custom imaging themes from ReelWorld.
The eight theme package is the third ReelWorld imaging update for the station in as many years.
This time the station has called upon the skills of rising German Urban music stars to provide authentic custom vocals across the themes. Mate Stojic oversees production at the station: “This was the perfect project to celebrate the original urban music roots of bigFM whilst allowing us to engage with exciting new German artists.”
Paul Fernley is ReelWorld’s European Sales Manager: “We’re truly honoured to have created this new evolution of station imaging for bigFM. These themes certainly make an impact on air!”
Alongside the main imaging, ReelWorld have also created a new set of news beds for the station.
Mate added, “In 2015 I was inspired by ReelWorld’s package for BBC Radio 1Xtra. Lucky for us we could pick up this concept and translate it for us as Germany is experiencing an Urban and Hip-Hop renaissance in 2017.”
The new audio branding sits alongside recent custom jingle and imaging packages for Germany’s Bayern 3, BBC Radio 1Xtra in the UK and Ireland’s RTE 2fm.