Virgin Radio has refreshed itself today with a new breakfast show, new strapline and jingles.
Brand new imaging has been produced by On The Sly and UXB Productions featuring sung idents, plus voice-overs by Dave Bethell. Dave is also the voice of Wireless Group’s local FM stations in England and Wales.
The team at On The Sly has also just created a new package for Smooth Radio, featuring the voice of Kerri Murphy.
The new breakfast show, with former Gem presenters Sam and Amy, also feature a new strapline promising more music in the morning.
Have a listen to the production below or go here.
https://soundcloud.com/mitchcalladine/virgin-radio-uk_october2017








In mono
And there I was, thinking ‘It’s All About the Oldies …” !!
Desperation.
Is it me, or have I heard that strapline before?
I’m sure it was used by Big L then stolen by Gold and a few others.