New role at Global Radio for Sky Director
Posted by
New role at Global Radio for Sky Director

Global Radio has created the new position of Group Director of Insight, Research & Analytics and appointed BSkyB’s Intelligence Director Matt Jeffries to it.

Matt will start the role from January 2013, and will report into Global’s Director of Broadcasting Richard Park and Director of Commercial Strategy, Stuart Mays.

Jeffries’ main responsibilities will be to work with the existing Insight department to liaise with commercial, consumer, marketing and strategic teams, and to develop and lead a new approach to insight, research and analytics, including Rajar.

Joining Global Radio from Sky IQ Jeffries was also Head of Customer Lifecycle Management and Insight at TalkTalk Group, Senior Insight Manager EMEA for The Walt Disney Company, and he also held various roles at Mediaedge:cia, Carat and Codemasters.

Richard Park, Director of Broadcasting at Global Radio said: “The changing face of broadcasting alongside Global’s expansion and development, has led to an increased demand for more advanced insight across the business. Therefore we are delighted to welcome someone of Matt’s calibre to our organisation to help us move on our understanding of the opportunities this business has on every platform.”

Matthew Jeffries said: “Joining such a committed and vibrant group of people, in such a dynamic and creative business, is a rare opportunity. I’m greatly looking forward to leveraging the wealth of recent methodological innovations and explosion in consumer data to generate insight capable of supporting Global’s continued creative and commercial success.”

Hear more radio industry news like this at the top of the hour on inRadio - the radio industry's very own radio station. Listen now in a new window whilst you continue reading RadioToday or press play below.

0 1 1223 19 November, 2012 People News 1:10 pm 201211 Monday, November 19th, 2012

Leave a Reply

Looking for something else?


Subscribe to our emails to stay informed about the latest radio news and products delivered straight to your inbox.

Related Posts

Closing Date: Audio Production Awards - September 29, 2016 at 11:59 pm (Online)
The Imaging Days - October 3, 2016 at 8:00 am (Holland)
The Imaging Days - October 4, 2016 at 8:00 am (Holland)
Radiodays Ireland - October 17, 2016 at 10:00 am (Dublin)
Radiodays Ireland - October 18, 2016 at 10:00 am (Dublin)
ARIAS - Audio and Radio Industry Awards - October 19, 2016 at 6:00 pm (First Direct Arena, Leeds)
WorldDAB General Assembly 2016 - November 9, 2016 at 10:00 am ()
Audio Production Awards - November 24, 2016 at 6:00 pm (BFI Southbank, Belvedere Road, London)
More events