WRN goes mobile in India
World Radio Network is making its 24/7 international news and current affairs radio channel available to Indian mobile users via AirChord and its Juice Up mobile application. Mobile subscribers will be able to access content from WRN’s international public broadcasting clients.
Content is provided by many services including China Radio International, Korea’s KBS World Radio, Radio Canada International, America’s NPR, Ireland’s RTE and Radio Romania International.
Juice Up, developed by AirChord on proprietary technology, allows high quality audio to be broadcast using small data throughput. The application lets users access numerous audio services from across the world including feeds in various international languages such as Chinese, Polish, Japanese, Korean and Russian. Content can also be uploaded directly via handsets or through the AirChord website for mobile and web viewers to be connected globally.
Gary Edgerton, WRN’s Managing Director, says, "India is one of the fastest growing mobile markets globally and this partnership with AirChord gives WRN a significant mobile presence across the country and offers the growing numbers of Indian mobile subscribers access to unique global content from WRN”.
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