Lincs FM Group on the up
Fosseway Radio is recording its highest ever audience share this quarter, now standing at 8.7 per cent, and average hours back over 10 per listener. Lincs FM, including Compass FM and Rutland Radio takes a drop in hours but reach remains steady at 40 per cent.
Trax FM has also achieved its highest weekly reach with 32 per cent of the population tuning in. However, a downward trend is setting in at Ridings FM in Wakefield with audience share down to 5.8 per cent from 8.4 per cent a year ago. Rother FM has taken a slight drop for its second survey.
Lincs FM has recently bought Oak 107 FM from CN Group, which has continued to increase audience and hours over the last 12 months.